CUTE WEIRDOS UNIVERSE BRAND

DISIPLINE:

*Brand Creation

*Brand Design

*Branding

*Brand Management

*Web Design
*Social Media Kit Design

*Logo&Identity Design

*T-shirt Design

*Character Design&Story Creation

The Cute Weirdos Universe is a story born during the period when I was producing NFT projects. It is a narrative that unfolds around characters living on planets in different galaxies. It is also a story of branding. The story consists of 150 characters. I am currently working on the comic book. However, before that, I integrated different compositions designed from the characters into textile product designs and created a clothing store on Shopify. After focusing on categories such as women, men, unisex, and children in this clothing store, I closed the digital store to move into a more niche area. I continue to work behind the scenes to take the project to the next level. Here is a list of the work I have done for the creation, development, and management of the brand:

1. Brand Creation:

Based on the story, I created the Cute Weirdos Universe brand. The story and characters were decisive in shaping the brand’s mission, vision, target audience, and strategy.

2.Brand Design:

All visual designs such as website, banners, website cover designs, hero section, social media kit, logo, and corporate identity designs are created by me. 

Additionally, I wrote and managed product descriptions, texts for collections, and advertising campaigns on the website.

3.Branding:

I conducted strategic, textual, and visual work for social media management and reaching target audiences through advertising campaigns.

4.Brand Management:

As a consequences, after brand creation, designing and branding steps, I handled the process of establishing and managing the company, as well as basic accounting. I also dealt with the patenting process. In summary, I created, designed, and managed a brand on my own. This allowed me to experience all these brand creation processes and combine them with my expertise to gain experience.

COLOUR PALETTE

HEX #CFBAA5

HEX #AB8D71

HEX #221816

HEX #150D09

HEX #150D09

HEX #150D09

COLLECTIONS

WOMEN'S DRESSES COLLECTION

WOMEN'S T-SHIRTS COLLECTION

WOMEN'S SPORT&SWIMWEAR COLLECTION

KID'S&TEEN'S T-SHIRT COLLECTION

MEN'S T-SHIRTS COLLECTION

SOCIAL MEDIA KIT DESIGN&SMM

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